Notes from real demand hunts.
Real playbooks. Real workflows. Real results. Tactical reads from inside the trenches of demand generation.
Build an AI agent that finds your first customers
Wire an agent to the Gorilla MCP server and let it find your audience and draft the replies.
Marketing tools for agents: a practical AI agent stack
Demand discovery, enrichment, orchestration, content, outreach, CRM, and measurement for agentic marketing stacks.
Bluesky user acquisition: find your first customers on Meta's quietest platform
The demand signal X dropped, with a fraction of the noise. The 3-phrase search rule and the new Gorilla Bluesky search.
Reddit keyword research, the free way
The workflow founders use to turn one idea into the audience phrases that surface real Reddit posts.
Your Leads Are a Content Repurposing Strategy, and You Are Ignoring the Best Part
Turn audience language from live threads into platform-native content.
LinkedIn lead generation: how to find high-intent posts (not recruiter spam)
A 3-phrase rule for surfacing real questions from your audience on LinkedIn.
How to do customer research as a solo founder
Skip survey theater. Read public pain, code patterns, ship.
The 7 best GummySearch alternatives in 2026
Seven honest alternatives, with pros, cons, and when to pick each.
Best Reddit research tools in 2026 (honest founder review)
Nine Reddit research tools reviewed side by side for founders.
YouTube comments are a goldmine for SaaS leads. Here's the playbook.
Competitor reviews hide people explaining what is missing.
Where your first 100 SaaS users actually hide (it's not where you think)
A tour of Reddit, X, Bluesky, LinkedIn, and YouTube signals.
TikTok lead generation for SaaS: the channel founders ignore
Captions are indexed. Comments are your audience asking out loud.
ICP research is broken - here's what actually works
Better customer research starts with live pain signals.
How to find your first 10 customers without a following
Find traction before you have an audience.